SEO Process

SEO Process

Emboodo’s successful search engine optimization improves your organic results. Studies show that users are 75% more likely to click on natural results as opposed to paid advertising. Improving your search engine result ranking can be a long process (4 – 10 months), but if done correctly will radically transform your company’s long term results.

Emboodo starts the SEO process by carefully building a strong foundation with a professional and detailed assessment of our client’s marketing requirements. We analyze our client’s website and those of its competitors. We create a keyword map that includes popular (buzz) keywords and key phrases, using various web tools and cross search engine analysis.

Once the foundation is laid, Emboodo begins to build an aggressive SEO campaign to organically promote your website both on page and off page.

Off page – we create a powerful web presence for clients through SMO, digital PR, link building and content partnerships.

On page – we create a silo structure through internal linking, optimize website content, titles and Meta information and ensure W3C standard adaptation.

Through our process we promote your site, analyze the results, re-optimize and coordinate a successful SEO campaign to improve your performance.